-
1 follow the guidelines closely
Общая лексика: строго следовать инструкциямУниверсальный англо-русский словарь > follow the guidelines closely
-
2 guidelines
nруководящие указания; установки; основные направленияto lay down guidelines — определять основные направления; устанавливать основные принципы
to prepare guidelines — подготавливать основные направления / директивы
- eligibility guidelinesto provide smb with guideliness — давать кому-л. руководящие указания
- firm guidelines
- general guidelines
- guidelines for action
- ideological guidelines
- pay guidelines
- policy guidelines
- social policy guidelines
- strict guidelines -
3 guideline
1 ( rough guide) indication f (for pour ; on sur) ; can you give me some guidelines on how to look after it? pouvez-vous m'indiquer en gros comment l'entretenir? ;3 ( advice) conseil m (for pour ; on sur) ; to follow the guidelines suivre les conseils ; health/safety guidelines conseils mpl de santé/sécurité. -
4 development
n1) развитие; совершенствование; эволюция2) расширение; рост; подъем3) обыкн. pl явление; обстоятельство; событие; фактор; тенденция4) разработка; освоение; производство5) перемена, изменение6) подготовка; повышение квалификации•to benefit the development of smth — содействовать / способствовать развитию чего-л.; облегчать развитие чего-л.
to change the course of a country's political development — изменять ход политического развития страны
to damage development — подрывать развитие, наносить ущерб развитию
to facilitate the development of smth — содействовать / способствовать развитию чего-л., облегчать развитие чего-л.
to hamper / to hinder the development of smth — затруднять / тормозить развитие чего-л.; препятствовать развитию чего-л.
to lag behind in one's economic development — отставать в своем экономическом развитии
to promote the development of smth — содействовать / способствовать развитию чего-л.; облегчать развитие чего-л.
to put a brake on the development — сдерживать / тормозить развитие
to put spokes in the wheels of the development of smth — мешать / препятствовать развитию чего-л.
to retard development — задерживать / замедлять развитие
to step backward in one's development — делать шаг назад в своем развитии
to stimulate the development of smth — стимулировать / давать стимул развитию чего-л.
- acceleration of socioeconomic developmentto support the development of smth — поддерживать / обеспечивать развитие чего-л.
- actual developments
- advanced development
- aggregate development
- all-round development
- at all levels of development
- at such a stage of development
- balanced development
- balanced pattern of development
- community development
- comprehensive development
- constant development
- constructive development
- contemporary era of development
- continuous development
- course of historical development
- crisis-free way of development
- cultural development
- current developments
- cyclical development
- degree of economic development
- development came to a head
- development of economic relations
- development of industrial exports
- development of new technologies
- development of popular struggle
- development of science and technology
- development of the personality
- development of tourism
- development of vocational competence
- dialectical development
- discouraging developments
- disproportional development
- driving force of development
- ecological development
- economic development
- effective development
- encouraging developments
- ethical development of society
- executive management development
- experimental development
- extensive development
- final aim of development
- financing of industrial development
- foreign-policy developments
- free development
- further development
- general regularities of development
- general results of the development
- gradual development
- guidelines for the economic and social development
- health development
- human resource development
- in the light of these developments
- independent development
- industrial development
- initial stages of development
- inner sources of development
- integrated development
- intensive development
- international development
- juridical development
- key indicators of national economic development
- latest developments - long-term development
- lop-sided development
- main trend of historical development
- major development
- major problems of society's development
- manpower development
- many-sided development of relations
- natural resources development
- negative development
- new development
- objective historical development
- objective laws of development
- overall development
- pace of development
- pace of developments
- peaceful development
- political developments
- population development
- positive development
- post-war development
- priority development
- process of development
- production development
- professional development
- progressive development
- projected development
- proportional development
- rapid development
- rate of development
- recent developments
- regional development - round-up of the latest developments
- rural development
- separate development
- shocking development
- slackening of growth rates of economic development
- slow development
- slowdown of growth rates of economic development
- social aspects of development
- social development
- sovereign development
- spasmodic development
- specifics of development
- stable development - striking development
- technical development
- technological changes conducive to development
- technological development
- trend of economic development
- unbalanced development
- uneven development
- urban development
- water resources development
- watershed in the world development
- we regard the development with grave concern
- welcome developments
- world developments
- world-wide economic development -
5 electrical installation work
электромонтажная работа
электромонтаж
—
[Я.Н.Лугинский, М.С.Фези-Жилинская, Ю.С.Кабиров. Англо-русский словарь по электротехнике и электроэнергетике, Москва, 1999 г.]Тематики
- электротехника, основные понятия
Синонимы
EN
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electrical installation work
6 electric installation
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electric installation
7 electric installation work
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electric installation work
8 electrical fitting works
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electrical fitting works
9 electrical mounting works
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electrical mounting works
10 electrical work
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electrical work
11 electrical works
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electrical works
12 electrotechnical work
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > electrotechnical work
13 installation and wiring work
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > installation and wiring work
14 wiring work
работы электромонтажные
Вид специальных монтажных работ по устройству наружных и внутренних электрических сетей и монтажу электротехнического оборудования и аппаратуры
[Терминологический словарь по строительству на 12 языках (ВНИИИС Госстроя СССР)]EN
electrical work
work on, with or near an electrical installation such as testing and measurement, repairing, replacing, modifying, extending, erection and inspection
[ IEC 60092-509, ed. 1.0 (2011-05)]Электромонтажные работы в действующих электроустановках необходимо выполнять после снятия напряжения со всех токоведущих частей, находящихся в зоне производства работ, их отсоединения от действующей части электроустановки, обеспечения видимых разрывов электрической цепи и заземления отсоединенных токоведущих частей
[ ГОСТ 12.3.032-84]
Параллельные тексты EN-RUFor any wiring work, follow the national and local regulations and guidelines for electrical installation.
[TROX TECHNIK]Электромонтажные работы следует выполнять в соответствии с требованиями национальных и местными нормативных документов по устройству электроустановок.
[Перевод Интент]
Рис. ABB
Тематики
- электропроводка, электромонтаж
EN
- electric installation
- electric installation work
- electrical fitting works
- electrical installation work
- electrical mounting works
- electrical work
- electrical works
- electrotechnical work
- installation and wiring work
- wiring work
DE
FR
Англо-русский словарь нормативно-технической терминологии > wiring work
15 jockey pump
насос сплинкерной системы пожаротушения
жокей-насос
-Принцип работы насосной установки спринклерной системы пожаротушения, в состав которой входит жокей-насос
В случае падения давления воды в спринклерной системе, первым включается жокей-насос. Если расход воды небольшой и жокей-насос справляется с восполнением утечки, то через некоторое время после достижения верхнего предела заданного давления он выключится. Если же это не протечка, а открылось несколько спринклеров и расход воды значительный, то даже при работающем жокей-насосе давление продолжает падать. В этом случае, по сигналу второго реле давления, включается пожарный насос. Резервный агрегат включается в случае невыхода основного на рабочий режим. Независимо от того, потушен пожар или нет, пожарные насосы сами не отключаются, их можно выключить только вручную со шкафа управления.
[ http://www.airweek.ru/pr_news_137.html]
Jockey Pump
A jockey pump is a small pump connected to a fire sprinkler system and is intended to maintain pressure in a fire protection piping system to an artificially high level so that the operation of a single fire sprinkler will cause an appreciable pressure drop which will be easily sensed by the fire pump automatic controller, causing the fire pump to start. The jockey pump is essentially a portion of the fire pump's control system.
In the U.S.
The application of a jockey pump in a fire protection system is covered by documents produced by the NFPA (National Fire Protection Association,) known as NFPA 20 "Fire Pumps" Standard and NFPA 13 "Design and Installation of Fire Sprinkler Systems". These must be inspected as with any other part of the system per NFPA 25 "Inspection and Testing of Water-Based Fire Protection Systems".Fire protection systems are governed in most states by statute, building code, and/or fire code.
In India
This jockey pump is also a must while designing the Fire Hydrants Pumps skid for Industrial installations.While the logic followed for the effective operation of the fire fighting pumps may depend upon or vary as per the regulations in a particular country, in India, the pump manufacturers like Mather-Platt with standard Fire Pumps generally adhere to the TAC guidelines (Tariff Advisory Committee guidelines).
Although India's premier manufacturer Kirloskar Brothers Limited, with approvals from UL and FM Global, LPCB, ASIB: follows TAC guidelines (Tariff Advisory Committee guidelines), or FM GLobal and UL standards depending on the clients needs.
If one is following the TAC guidelines, follow this approach
*Once the complete fire fighting circuit is under pressure by operating the pumps for sufficient time provided all the fire hydrant valves (Single yard hydrants, Fire escape hydrants, etc)are closed, the main pump stops.
*Due to some leakages somewhere in the fire fighting piping circuit, when there is a loss of system pressure which will be constantly monitored by the Pressure sensors in the circuit, the jockey pumps receives a signal to start from the automatic control panel, and will run to augment this loss of pressure by pumping more water into the circuit. Once the pressure is maintained as per the set point, it stops.
*If any hydrant valve is opened due to some fire and water is consumed, then the jockey pump due to its small capacity compared to the main pumps (one running, one stand-by)in terms of volumetric capacity, the main pump will start and then the jockey immediately stops.This way jockey pump is important which senses the loss of pressure in the circuit first.[ http://en.wikipedia.org/wiki/Jockey_pump#Jockey_Pump]
Тематики
Синонимы
EN
Англо-русский словарь нормативно-технической терминологии > jockey pump
16 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образомСм. также в других словарях:
follow — [ˈfɒləʊ ǁ ˈfɑːloʊ] verb 1. [intransitive, transitive] to come or happen afterwards: • The company s decision to diversify follows a sharp decline in demand for its products. • As the recession worsened, further closures followed. 2.… … Financial and business terms
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The Tyco Guide to Ethical Conduct — has been developed to advise employees on what the correct practices and procedures are, when working for Tyco, the guide also outlines examples of unethical behaviour and ways in which it can be reported. On May 6th 2003 the guide was rolled out … Wikipedia
follow — fol|low [ falou ] verb *** ▸ 1 walk/drive behind someone ▸ 2 happen after something else ▸ 3 watch/listen carefully ▸ 4 obey order/advice ▸ 5 go along river/road etc. ▸ 6 watch progress ▸ 7 understand something difficult ▸ 8 do same as someone… … Usage of the words and phrases in modern English
follow */*/*/ — UK [ˈfɒləʊ] / US [ˈfɑloʊ] verb Word forms follow : present tense I/you/we/they follow he/she/it follows present participle following past tense followed past participle followed 1) a) [intransitive/transitive] to walk, drive etc behind someone,… … English dictionary
The Woody Show — Infobox Radio station name = The Woody Show area = San Francisco Bay Area/Oakland/San Jose and streaming online around the world city = San Francisco, California frequency = 105.3 MHz HD Radio format = Modern Rock / Talk Show owner = CBS Radio… … Wikipedia
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